Following the wind down of its multi-year partnership with Ulta Beauty, Target is making its boldest play yet for prestige beauty with an in-store concept that will test whether the mass-market giant can become a credible prestige curator and convince value-conscious shoppers to trade up in the process.
On Sept. 10, the Minneapolis-based
…
The post Target Is Taking Beauty Upmarket Without Ulta. Will Its Shoppers Follow? appeared first on Beauty Independent.
We will be happy to hear your thoughts